Everybody profits from taking care of the environment
Genan's vision is two-fold. We want all scrap tyres to be recycled in the environmentally and economically most beneficial way. For us, environment and economy go hand in hand.
It is easy to ask society to pay a high price in order to help the environment. It takes, on the other hand, hard work to create solutions that are both environmentally and economically beneficial. By recycling instead of incinerating scrap tyres, we do not only save emission of greenhouse gases, fossil fuels and acidification of the atmosphere. We also offer a solution that from a socio-economic point of view saves tax payers and companies considerable costs.
In all aspects of the Genan plant technology and product applications, environment is in focus.
But most important of all: comprehensive life cycle assessment (LCA) studies show beyond any doubt that recycling is significantly more environmentally beneficial than incineration in all impact categories researched.
Comparative life cycle assessment of two options for waste tyre treatment: material recycling and incineration in cement kilns